A next-generation digital media and consumer intelligence agency.
We are accomplished digital media marketers and strategists who speak your language – results. Don’t get tangled in tongue-tied technology buzzwords and confusing jargon. Our straightforward approach produces an effective digital media strategy for your brand with transparency, accountability and, of course, campaign performance.
Digital media is all we do. Armed with vast consumer insights and access to the best consumer data and technology partners – the stack – we apply strong analytical skills and constant management to develop digital customer acquisition campaigns – the rabbit – that advance your business. So while we may be technology stack obsessed, our determined and analytical approach provides a clear path to customer engagement.
- Stackrabbit operates in a self-serve media buying environment and has removed the middleman by forming direct partnerships with the industries leading buying platforms and data partners
- More of our client dollars go directly into the media buys instead of third-party fees
- Our custom-built technology stack provides extensive reach across nearly every digital ad format (Display, Video, Native, CTV/OTT, Audio, Digital OOH) and access to over 150,000 different third-party data segments
- Our powerful approach allows us to develop sophisticated digital ad strategies that pinpoint your target audience and eliminate wasted impressions
- All campaigns will be actively managed hands-on by a team of in-house experts
- We go beyond just evaluating impressions and clicks and analyze data “beyond the click” to formulate insights & optimize campaigns in real-time to maximize results
- We provide customized comprehensive reporting, including robust audience insights that provide detailed visibility into the demographic & psychographic makeup of your online customers
Gavin Marks and Hank Bell bring a combined 25 years of hands-on digital media planning and buying experience to StrackRabbit. Not satisfied with the current digital media landscape in Houston, the pair put their philosophy into action. Leveraging a stack of best-in-class media technology – we pride ourselves on better performance through a combination of algorithmic and “human touch” campaign management, sophisticated use of 1st and 3rd party data, accountability and cost savings. We understand that digital KPI are often “proxy metrics” and are bullish on establishing the most meaningful campaign goals to align with our Client’s actual marketing objective – Leading to more thoughtful optimization, never losing sight of the “offline” goal.